


Partner with the High Desert’s Biggest Community Event
Bring your taste to the heart of the night market.
Detour SoCal is more than a night market — it’s a cultural movement bringing together thousands of people, local brands, families, entrepreneurs, and unforgettable experiences at Adelanto Stadium. With 150+ vendors and 15,000+ attendees per event, our sponsorship opportunities are built to give your brand real visibility, real engagement, and real community impact before, during, and after the event.
Why Sponsor Detour SoCal?
Detour SoCal gives sponsors direct access to a high-energy audience made up of High Desert families, young adults, shoppers, business owners, and community supporters.
Sponsors benefit from:
- In-person exposure to 15,000+ attendees
- Logo placement on event maps given to attendees
- Website representation on DetourSoCal.com
- Instagram collaborations and sponsor features
- On-site banners, signage, and stage shoutouts
- Strong community association with one of the High Desert’s biggest events
Community Sponsor — $500
A great entry-level sponsorship for local brands looking to gain event exposure.
Includes:
- 10×10 vendor space
- 10 GA event tickets
- Instagram collaboration post representing your brand as a sponsor
- Brand logo represented on event maps given to every attendee
Bronze Sponsor — $1,500
Built for brands that want stronger event presence and added visibility.
Includes:
- 10×20 vendor space
- 15 GA tickets
- Logo representation on Detour website
- Logo + QR code on event maps
- Instagram collaborated promotional posts on @detoursocal
- Up to 3 brand-provided banners placed around venue
Silver Sponsor — $2,500
Perfect for brands wanting premium visibility across the event and online.
Includes:
- 10×20 vendor space
- 20 GA tickets
- Logo representation on Detour website
- Logo + QR code on event maps
- Instagram collaborated promotional video Reel
- 2 story posts before and after the event
- Unlimited brand-provided banners around venue
- 15-second visual loop + audio ads from stage throughout event
MOST POPULAR
Gold Sponsor — $3,500
Designed for brands seeking high-level exposure and major on-site presence.
Includes:
- 10×30 vendor space
- 30 GA tickets
- Logo representation on Detour website
- Largest placement logo + QR code on event maps
- Instagram collaborated promotional video Reel
- Stage banner placement
- Live shoutouts from stage throughout the event
- 15-second visual loop + audio ads from stage throughout event
Title Sponsor — $5,000
Our highest-level sponsorship package for brands ready to lead the event experience.
Includes:
- 10×30 vendor space
- 40 GA tickets
- Top placement logo + QR code on event maps
- Premium logo placement and landing page on Detour website
- Dedicated Instagram collaboration Reel
- 2 collaborated posts: flyer + sponsor highlight
- 4 story posts: countdown + week-of promotion
- Logo on stage and main entrance banner
- 20-second visual loop + audio ads from stage throughout the event
- Exclusive sponsor booth placement near main entrance and on-field area